The purpose of the ebook is to provide an overview on Marketing Basics, the two key Marketing Stategies- Traditional and Internet. All the examples used in the ebook are based on personal perception and understanding, hence no names have been used or fictitious names have been created when citing examples. The advertisements in the print category are based on real examples. Any example that specifically states the names of company is accurate to the best of my knowledge.
The purpose of the ebook is only to provide highlevel understanding of various topics covered and should not be used as the only basis for creating marketing plans and basing marketing decisions.
We hope you enjoy reading the book and walk away at the end of it feeling a little more enlightened on the topics addressed. The views expressed are solely of the author and reader discretion is advised in matters of implementation of some of the ideas discussed.